Digital Communication
Investor request (NASCAR sponsored)
Helped secure funding for the Wendell Scott Foundation's Tribute Car Tour
Overview
Create an investor-facing sponsorship deck to support fundraising efforts for the Wendell Scott Foundation's Tribute Car Tour.
Collaborate with the foundation's marketing team to communicate the tour's vision, and sponsorship opportunities to potential investors.
Challenge
Create a presentation that could inspire confidence in the foundation's vision while clearly communicating programs, milestones, and sponsorship opportunities.
Develop a method for showcasing sponsor placement opportunities despite the absence of complete vehicle photography.
Solution
Used Blender and an accurate 1967 Chevrolet Impala model to depict available sponsorship placement on the tribute car.
Established a consistent grid structure and information hierarchy that made it really easy to read and understand